Please tell us your story! How did you get to where you are today?

Goodness! What a big question ~ I’m under the belief that we’re all sums of our every experience in life. I believe that every moment adds to the whole of who we are and that constantly shifting and growing with every second that passes. I guess the moments I consider more notable or of substantial influence tend to surround big emotional shifts, specifically the choice I made some time last year to prioritise myself and work on my inner for the good of my outer & those around me. I think the active choice and consequential behavioural shift from choosing to live authentically really impacted who/how/where I am too.

I’m a big believer in magick ~ life in and of itself being magick ~ manifestation ~ intentional living ~ etc. etc. etc. all of these things have helped deliver me to where I am now.

What does a regular day (if there’s such thing) look like for you? A day in the life of Imbi..

Recently my days have been a bit heavier hahaha. I love how you phrased that question because it’s super apt ~ I am in a constant state of growth, which I’ve chosen to pursuit, and with that I’ve found my life taking on patterns. I’ll go through a phase of feeling super blissed out, really aligned and like I’m stepping with power and purpose constantly, and as soon as I settle into that pattern I find myself going through the thick murky process of inner work again. It’s a sort of cycle but it means it’s very hard to lock down a ‘regular day’. When I have free reign over a full day though, I like to take myself to the ocean, write, do some rituals/magick/tarot/some kind off intentional spiritual expertise and also binge-watch trashy youtube hahaha. I’m working on the youtube thing.

How do you feel about social media? What advice can you give to artists who aren’t fans of social media? How can they learn to embrace it?

I’ve come to view and use social media as a (pretty wonderful) tool for expression. Instead of letting it consume and define me, I try and harness it to generate weird short-lived content and demonstrate authentic expression. Seeing it as another platform for art and creativity really helped me detach to an extent from the external-validation-bullsh*t.

Don’t get me wrong, I fall into that trap often, but with the foundational understanding that social media is just another creative platform, I allow myself to participate in it with more of a light hearted perspective and less pressure involving appeasing the masses. It’s a big relief when you can let go of that idea, it takes practice but thats what helped me at least.

“Allow”, with the underlying understanding that we cannot and will never be able to control the actions of others, what we can control is our reaction and the moves we consequentially make.

What has been the best or most rewarding experience of your career?

My recent trip to London for the APRA AMCOS SongHubs workshop was really amazing. Working with so many wonderful young creatives was a major learning experience and really pushed me. It also taught me a lot about my creative process and what I need to thrive in those spaces as an artist. Truly a memorable and extremely rewarding experience.

How do you unwind when you’re stressed?

Honestly, I do a lot of lying in bed with my eyes closed letting my mind run and assuring myself it’ll be ok. A lot of internal processing that may initially feel like an anxious spiral but can often lead to some of my most valued and profound realisations.

I try and let my mind wonder to wherever it needs to go and then sort of treat it like a conversation with a dear friend. I ask myself questions like “where is this feeling coming from?” And challenge my answers until I feel like I’ve adequately addressed the issue. Not an easy process but that my form of decompressing. Also writing poetry. Also journalling, which I guess is kind of that same as the thought processing thing but just on paper.

If you could work alongside an Australian artist that you have yet to work with, which artist would that be?

I would love to work with Kaiit. She is phenomenal! Such a divine voice, so beautiful, so talented!!! She’s magickal ~ I feel like that’d be a dream 🙂


Who are your role models in the industry?

I really admire Sampa The Great. I think she is an artist that not only is incredibly authentic, but she is also engaging folx in important discourse through her beautiful creations. She is vocal for her community and for the collective. She is powerful and magick and unapologetically so. I really respect and admire that.

What is your go-to Karaoke song?

mMmmmmMMMMMmmm. Maybe ‘I Wish I Was A Punk Rocker’ by Sandi Thom & if they don’t have that track then I guess ‘Summer Nights’ from Grease but I relentlessly try do both parts myself even though I know its impossible.

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